When one thinks about high-performance indicators within business verticals, two factors that always stand out are customer satisfaction and experience. Effectively answering all emails including service requests, complaints, grievances, appreciations and even requests for more business is critical to have a satisfied customer base. Likewise, promoting collaboration among CRM users and making it easy for them to work together with CRM On Demand via android phones is equally significant.
CRMIT, an Oracle ISV and one of the leading CRM On-Demand System Integrators in APAC, has
developed mCRM for Android, Social CRM++ and Email Workbench. These applications facilitate
customer relationship management and data in a well organized and process centric way.
mCRM for Android
mCRM for Android is an application offered by CRMIT that allows users to manage their Oracle CRM
On-Demand data at their fingertips. It not only provides an easy access to key customer information,
but it also allows viewing and editing the information, as per requirement.
It can be downloaded and installed from the android market and one can directly login with their
CRMOD username and password. And, if you choose to bring mCRM for Android into play, you get
real time access to customer information. Moreover, checking currently viewed data and task
appointments becomes a pushover.
Social CRM++ has evolved as a back-end system for managing customer relationships and data in a
very efficient and process-centric manner. Social CRM++ for customer service has the potential to
bring new and dynamic methods for improving customer service, and in doing so, it is creating
opportunities for new and existing providers.
This cloud ready On-Demand solution connects CRM users seamlessly and improves collaboration
between them without loss of confidential information. Without logging into external systems or
signing up, one can draw on social CRM++ and can post text files and links to other CRMOD users of
the organization. It not only increases interaction between users, but is also easily available in
multiple deployment models.
CRMIT’s Email Workbench solution is a Web based plug-in that solves the great puzzle of CRM –
Email Co-existence. This SaaS based component allows Service Organizations to work in a single
window and also helps to send, receive and process E-mails from customers in a centralized way. So,
with Email Workbench one is always assured of improved issue tracking and quicker response times,
irrespective of which individual is working on a particular problem.
When a customer sends an email, a service request is created and service representatives can directly
reply from CRMOD, without using an external mail client. One can reply again for creating an open
activity. With this efficient plug-in, emails are automatically converted to service requests, response
time is quick and tracking of issues becomes better.
To see CRM++ Email Workbench in action, view this YouTube Video:
Improving User Adoption with CRM++ Email Workbench
When we think about high-performance indicators within business verticals, two factors stand out: customer satisfaction and experience. Importance of efficiently answering Emails (which may actually be service requests, complaints, grievances, appreciations, request for more business and so on) coming from customers cannot be overstated. This forms an interesting divide: Emails Vs CRM Records!
As of now, Email Messages sent to customers and responses received from them are updated manually in CRM System by the corresponding Owners (Sales Executives, Service Reps etc.,), Means, unnecessary human intervention and possible errors. What if a new service issues from customers is not converted to a service request? No one will start working on it immediately and there is a possibility of missing the SLA and penalties attached to it.
In addition to this, quick response time and a direct impact on the end user satisfaction being critical factors, manual conversion led to a redundant delay in response time.
Developed by CRMIT, an Oracle Gold Partner specialized in CRM On Demand, CRM++ Email Workbench is a Web based plug-in designed to solve the puzzle of CRM : Email Co-existence. CRM++ Email Workbench allows Sales and Service Organizations to work in a single window: the CRM system. Employees needn’t switch between CRM and Email Windows anymore, all incoming and outgoing Emails are handled by Email Workbench in the background!
As the CRM system knows about all this communication, this leads to better tracking of issues and quicker response times, irrespective of which individual is working on a particular problem.
CRM++ Email Workbench automatically tracks all e-mails (including attachments) and converts them to Service Requests / Leads / Opportunities / Other in your Oracle CRM On Demand system. From that point, CRM users can respond to these mails, without ever leaving their CRM screen. This will ultimately result in faster response times, improved customer service and satisfaction.
To see CRM++ Email Workbench in action, view this YouTube Video
CRMIT, an Oracle ISV and one of the leading CRM On-Demand System Integrators in EMEA, has developedSocialCRM++, an efficient collaboration system for managing customer relationships and data in a well-organized and process-centric way. SocialCRM++ has the competence to bring new and dynamic methods for improving the quality and speed of interactions between your CRM On Demand users and the CRM data itself.
SocialCRM++ is built as a cloud-ready plug-in to CRM On-Demand, it allows you to seamlessly connect to broad set of data without losing any confidential information.
SocialCRM++ is a SaaS based Web 2.0 On Demand solution for Oracle CRM On Demand implementations. This changes the face of traditional, transactional CRM and makes it an information sharing platform, which is fun to use and at the same time improving productivity. Your CRM users can follow each other / share public / private messages / respond to others / form groups and interact / follow important CRM records / share URLs / Files and more. If you are having a hybrid model of deployment, you can use SocialCRM++ to collaborate between your CRM Users and Non-CRM Users too!
To summarize, SocialCRM++ incorporates all the basic features of a social app including secure interfaces to follow people, post status updates, respond, share, create or manage groups, events, post files and lots more; all with a CRM focus. So, you will be able to target all your social messages around CRM records, documents or even general topics, as per your requirement. CRMIT’s SocialCRM++ is available in multiple deployment models : It can be hosted within your premises, or in a private / public cloud.
To get a glimpse of how SocialCRM++ works, view this YouTube video: http://www.youtube.com/watch?v=KzVG7hMFobY&feature=player_embedded
Already being delivered as a comprehensive suite of modular applications, Oracle Fusion apps are enriched with the potential of coexisting with existing Oracle apps. This pioneered advancement not only matches the current business needs and improves efficacy of the existing system, but also ensures a new level of performance. Here are some new features of Fusion CRM that are worth sharing…
Customizable Dashboards: Are you facing problems in finding specific insight to data that you need? If yes Fusion CRM has a solution for you. It allows you to simply customize your sales dashboards with smarter reports. Know more about this feature by just following this You tube video link
Contact Data Quality: Can you keep bad data from bugging down your CRM system? With fusion CRM it is possible. From automatically validating the record to checking records for duplicate data, Fusion CRM does it all. To find how Fusion CRM built in data management dashboard helps with ongoing data cleansing and taking immediate corrective action , click here
Native Outlook Client: Is your sales team double entering customer interactions or not entering them at all? Fusion CRM has a true outlook plug-in that avoids manually entering information from outlook to CRM. All you need to do is create your mail in outlook and share it with fusion CRM automatically. Know more about how to make better communication and coordination with the team, by just clicking here
Native Mobile App: Do you need to work with your customer data away from your laptop. Fusion CRM lets you sell smarter wherever you are. You can simply use fusion mobile to access contacts, accounts and opportunities. To know how, view this You Tube video
Customizations Made Simple: Do you need IT help for customizations? With Fusion CRM you can tailor the system without waiting for IT. Follow this link and know how this new feature can assist you all the way.
Territory Management: Assigning territory offline always creates gaps and overlaps, thus preventing you from maximizing your revenue. But with Fusion CRM you can model your territories right within the system. Know more about deploying your territories with confidence by clicking this video link
Sales Coach: How do you make every sales performer a top performer? Well, Fusion CRM coaches every representative with your best practices. Click here to know how reps can continue getting best practice sales that can coach all the way through to close
Opportunity Landscape: Are you spending too much on prospecting? Fusion CRM allows you to keep a check on lead quality and aging. So, to learn how this new feature facilitates with less prospecting and more selling, just follow the link here
Integrated Sales Contracts: Is completing your contract harder than selling? Fusion CRM allows your sales people to create contract faster. It makes it simple to preview contracts and generate printable version for the customers. Follow the link to know how you can also be freed from delays, thus leaving you more time to sell
Chitti babu & Charu Mehta,
CRM Consultants, CRMIT
Last November, our Senior Director Naga Chokkanathan presented a session in “Droidcon 2011” Event, which is world’s largest series of Android conferences. His speech is now available as a video, Thanks to Droidcon Team.
To view the 38 minutes video in youtube, use this link : http://www.youtube.com/watch?v=EA94bWFv6WA
An interesting (and short, just 3 minutes) video from Entrepreneur.com website : http://www.entrepreneur.com/video/222527
How to turn tweets to customers? 3 Tips:
1. Find the message to convey
2. Be consistent
3. Have fun
Are you using Google Talk to talk to your customers / prospects? Are you using Oracle CRM On Demand to manage them? Tired of switching between these two systems? Don’t worry, there is a very simple trick to embed Google Talk inside Oracle CRM On Demand, We prepared a short video to explain this: